Sierra began experimenting with combining lanolin with detergents as far back as 2002, and although in theory this seemed a simple enough task, it proved to be quite an issue. The idea was initially to produce a paint cleaner that would leave a thin protective coating behind to assist in corrosion protection.
Lanowash was born, and managed to exceed all expectations. Lanowash was able to clean vehicles and leave the most impressive shine. Further developments over the next four years resulted in the release of Ultra Gloss.